The Analytics report suite used for this trigger. By default, if a visitor is inactive for 30 minutes or more during a session, the visit is terminated and a new visit begins when activity resumes. Notice: Hit depth calculates the depth of individual step, whereas visit depth shows the aggregate in a particulat visit. Visitor Container The Visitor container includes every visit. If a visitor reloads the page or fires link tracking calls, it still counts as a single page visit. This metric counts both initial. During the 2021 holiday. Today, I want to introduce you to calculated metrics, the next best tool in your analyst toolbox. Adobe Analytics data collection is based on the Server Requests i. 1. I am adding a few more ways to keep a track of new and repeat visitors. Sort by this concatenated value, then apply a secondary sort by visit_page_num. There is « Time spent per visitor » and « Time spent per visit ». If you want the same to be available in reports, you need to capture the. Learn. The denominator is not available as a separate metric in Adobe Analytics. You can change the definition of a visit to a time other than 30 minutes. Unique visitors: Identifiable visitor ID’s: Adobe does not automatically collect custom. However, Analysis Workspace provides. Visits are a compilation of page views. When a visitor returns to your site, Adobe looks at how long ago the previous visit was, and buckets the hit in the appropriate dimension item. Prepare to implement Adobe Analytics. In my last post about the basics of Analytics segments, I briefly touched upon the segment containers: hit, visit and visitor. This brief video will give you some basic info on understanding these staples to understanding Web site traffic. The resulting number is the average page depth, rounded to the nearest integer. It helps one for estimate how, traffic till a visit changes after the launch of a add advertising push. An internal document maintained by an organization that outlines how custom variables are used, and the logic used to populate them. s. 1. The first is a request for Adobe Audience Manager, and you should see your Marketing Cloud Org ID in it. Hi Matt, I wrote this article on Simplified Approach to Planning Segments in Adobe Analytics Hope this helps you to have more clarity of how to think about the Visitors, Visit and Hit as a Scope and as constraint when used with. If we now consider a period of several days, we obtain 8 Visitors (3+1+2+2+2+2, the Day Visitors are added together), and 3 Unique Visitors (deduplicated). The selected metrics are saved as the defaults for this report. tl()). This content is suitable for administrators, data analysts, marketers, developers, and architects. 2. A dimension is visit-based if it does not change or occur multiple times within a single visit. Select a report suite. The default container is Hit. AppMeasurement uses the g query string parameter for the first 255 bytes of the URL in. Count of devices (Experience Cloud IDs) that were. visitorID is set. While the session-level custom dimension works for most scenarios, consider the hit-level custom dimension if you have a user-ID view enabled. See Create a solution design document in the Implement user guide. A Visit container lets you set rules to break down the person’s data based on visits, and a Hit container lets you break down person information based on individual page views. 10/6/17 10:17:49 AM. Campaign Classic v7 & Campaign v8. In my understanding, the way Adobe Analytics measures Return visits or No of returned visitor is based on whether the user has visited before to the any pages in a website or not. Customer Care Office Hours User Guide. Simple Page View sequence Identify visitors who viewed a page and then viewed another page. visit: a "direct" entry to your site - referrer type "direct" - marketing channel "direct" 2. In my last post about the basics of Analytics segments, I briefly touched upon the segment containers: hit, visit and visitor. Level 8. The example below represents how data is sent to Adobe Analytics when a customer authenticates for the first time, on the first device: eVar16. A segment at the Visitor level returns the page that meets the. 1. What we have found here is a handy workaround for a limitation of the Fallout viz (and segment builder), since we can not drop Occurences in them. Compare this hit with the timestamp of the last hit of the visit. For additional information related to the aspects of this use case, see the following documentation topics:Visit number. Select an eVar from the drop-down list, then click Save. . Admin. Hope that helped. Visit depth. You can change visit timeout to any. Admin. In this situation, due to the cost of processing long, intense visits, reporting starts over with a new visit. I dont think it's VISIT or VISITOR container, because I just want that specific behavior. Hit Depth would be 1,2,3,4,5 respectively. The ‘Time spent per visit’ dimensions record the amount of time a visitor spent on the entire visit. Google Analytics vs. The most common explanation you’ll hear is that direct traffic refers to any visitor that came directly to your site either by typing in the domain name or selecting a bookmark. Level 4. Anyone who clicks through from that landing page to another page on your site will appear to Google Analytics as a new user when they hit that second page. but if someone asks you to look at the combined PVs for those pages. - I. Examples that explain discrepancies between metric countsCreate a flow visualization. Set the Extension drop-down list to Adobe Analytics, and the Action Type to Set Variables. Learn about Adobe Customer Journey Analytics and how to use Analysis Workspace with data from Experience Platform. Adobe Analytics: Different in naming across Google Analytics (user) & Adobe (visitor). You can create a segment as mentioned appropriately by Andrey. Until now I was analysing the number of visits that go to the page where the subsrcription takes place, then doing a fallout vizualisation on the form that enables our. Hope that helped. After my last article on the differences in E-Commerce Analytics between Google and Adobe Analytics , some people asked me about the examples in there with once-per-Visit Metrics, and how we created those metrics. . Visitor - A visitor is a person who visits a web site. This cookie stores the quantity of pages you view when visiting the Websites. I would check the following: Check the configuration of the tracking code expiration and allocation under admin >> r. visitor containers in segments, and other foundational aspects of the platform are explained well and are still pretty much the same. Hit Containers — It took me a while to fully grasp the robustness of the Hit/Visit/Visitor segment paradigm in Adobe Analytics when it was rolled out, but I find myself using all three container types all the time! Hit (page view) containers, in particular, stand out as being a unique plus to Adobe Analytics. the segment built using "Visitor" as a scope would be super inflated. But tracking internal vs. Bounces would be the sum of visits for which ' visit_page_num' does not ever equal 2. Components (Dimension/metric/date range)Hit Containers — It took me a while to fully grasp the robustness of the Hit/Visit/Visitor segment paradigm in Adobe Analytics when it was rolled out, but I find myself using all three container types all the time! Hit (page view) containers, in particular, stand out as being a unique plus to Adobe Analytics. I recently started studying Adobe Analytics. (Especially visitor case of following) The explanation is something specific to Adobe Analytics: Technically, every Hit occurs within a Visit, so a Visit exists for every Hit. Unique visitors: Identifiable visitor ID’s: Adobe does not automatically collect custom. Let’s quickly recap the distinction between these two metrics: A page view occurs whenever a browser loads your site. Admin. As opposed to Adobe Analytics, AAM segments can be real-time, if the signals come from a real-time data source. Solution design document: Also known as a solution design reference, or SDR. One first thing to know is that you can only create sequential segments for Visit and Visitor based segment only. It is a visit-based dimension, meaning that it contains the same value for the entire visit. The visitor leaves the site, but returns six days later. One way is to simply create the ‘rule’ in adobe launch by adding the extension Common Analytics Plugins. During the session, the user can view any number of pages, but the visit as a whole will count as one. If I choose the time range for a specific month only, the real number comes out. Created for: User. Visits (known as sessions in Google Analytics) are a group of page views made by the same user in a short amount of time. The visit starts the moment of the first hit on the web site and continues until the session ends through inactivity. Use experiential data from cross-channel marketing and advanced analytics to get the most complete picture of your customers’ journey. This view shows the data based on the visit organized by visitor. Reply. Without knowing the implementation and configuration of the report suite I would say that the order event might be sent in some instances where there is no tracking code persisting. So for the first segment what it would do is go to the level of the visit boxes, open each one and just check if. Visit: Adobe includes all the hits of the visits if your condition is true during the visit. Set by Adobe servers after 30 minutes of visit inactivity. The reports, visualizations and underlying technology that power Reports & Analytics no longer meet Adobe’s technology standards. This dimension is valuable in understanding how far into a visit that visitors perform actions on your site. : tinyint unsigned : os : Numeric ID representing the operating system of the visitor. Some dimensions, such as eVars, persist beyond the hit they are set on. Journey visualization. ⭐Cross-domain Visitor Identification in Adobe Analytics | Adobe Exp…Aug 28, 2023If the variables are more related to the hit, page views, time on page, scroll down then that’s what you are looking for. Scalability and security, as well as the flexibility to personalize reports for visitors, are among Adobe Analytics’ other top attributes. Still no reply, but I would really like to understand better the time metrics available. The visit ID (the visit number part) is calculated after the hit is collected so it. visit (similar to 1) a direct entry - referrer type "direct" Visitor contains overarching data specific for the visitor across visits and page views. Adobe Analytics provide the possibility to create sequential segments. High bounce rates can shed light on issues with your site. Using Report Builder to learn the Adobe Analytics API; Using Postman to Make Adobe Analytics 2. endUser. 2. For example, create a metric for “new visitors” with a count of people who are visiting for the first time. visitorID in AppMeasurement and the Analytics extension custom code editor. See Adobe Analytics and browser cookies for more information. Step One: Pick & Enable a Custom Dimension in Google Analytics. The "adobeanalytics" tracking template uses the <amp-analytics> HTML tag to construct a tracking request directly. The reason why you are not seeing Visits & Visitors associated with your Custom Conversion Links eVar is because all Visits/Visitors to those page (2 UVs, 3 Visits) were not bound to any of the Link values in question. This will let you build a segment at any level (hit, visit, or visitor) with up to three conditions. The visitor leaves the site, but returns six days later. Rule is the same: tracking code = abc but the container is different -- one with a "hit"container, another is "visit" container. The exclude/include affect based on the container level - hit/visit/visitor. It can replace ID generation code for services such as Analytics, Audience Manager, Target,. Visitor - A visitor is a person who visits a web site. 7 hours ago · An Adobe Analytics cookie that uses a unique visitor ID time/date stamp to identify a unique vistor to the website. Click the Add Metrics drop-down list, then select Set as Default. Workspace offers a number of visualizations that let you generate visual representations of your data, such as bar charts, donut charts, histograms, line charts, maps, scatterplots, and others. The following provides a comprehensive list of how each report can have one of these line items. . This metric is helpful when you want to see average time spent for specific dimension items. int: weekly_visitor: Flag to determine if the hit is a new weekly visitor. The concatenation of these two columns can be used as the standard of identifying unique visitors regardless of how they were identified as a. There are 3 types of segment containers: Hit, Visit, and Visitors. The ‘Time spent per visit’ dimensions record the amount of time a visitor spent on the entire visit. In fruit salad, there are a bunch of good. Create segment at Visitor level [Container - Visit Last Touch Channel = Social Media and Abandoned Cart Segment] AND THEN WITHIN 1 VISIT [Container - Visit Last Touch Channel = Email and Payment Confirmation exists] Once created, check the number of visitors for this segment. Add additional containers if needed, using And, Or, or Then rules. Thanks in advance! kind regards, Nit. Each hit box correspond to one adobe analytics server call and all of the data in this server call. Customer Journey Analytics collects touchpoints from online and offline channels and presents them in context so you can create experiences that really matter. The ‘Exits’ metric shows the number of times a given dimension item is captured as the last value in a visit. The visitor will be counted as a new entrant if he or she visits the site from a new computer or a new browse, deletes the cookie, or. Authentication status is returned as an integer. If the visitor has deleted cookies within that six-day period, that visitor is included in the New Visitors segment. Although it does not replace the Target mboxPC id or Audience Manager UUID, it does replace the way Analytics identifies new visitors. e. And not only me; some of my clients did not find it easy to learn exactly how the different segment containers work. Method 1: Use the <amp-analytics> tag with the "adobeanalytics" template. 1 to Dec. Instructor-led training. Click the Components icon on the left, then drag the Unique Visitors metric into the space labeled ‘Add Metric’. Reply 1 Accepted Solution Correct answer by Alexis_Cazes_ Community Advisor 7/31/18 7:29:44 AM I would advise you to read through this first : About. The ‘Instances’ metric shows the number of times a dimension was explicitly defined in an image request. Insurance. This plug-in is unnecessary if the New/Repeat visitor dimensions in. e. adamhaining. So values captured in eVar(StepNumber) on each page view would be Bounce rate measures the percentage of people who visit a single landing page before leaving a digital property. One first thing to know is that you can only create sequential segments for Visit and Visitor based segment only. Metric segmentation. If the variables are more related to the visit (such as revenue, basket size, day of the order) then you should definitely use visit. . I think you want the following: Saw either A OR B, once (then didn't see either A or B again in the visit) So Page A > Page C > Page include Page B > Page C > Page include Page A > Page C > Page B > Page don't include Page B > Page A > Page C > Page d. I am going to take the example I had used in Adobe summit to explain: Suppose there are 4 visits with the following pages seen: This is the output you will see when you use the combination of operator and visit based container. Drag the Countries dimension into the Definition canvas, select Germany as the value, then select does not equal as the operator. In Analytics, go to Components >. Funnel by Visit. Any user in Anlysis Workspace can create a quick filter. If the user is inactive for 30 minutes or longer, their session is reset, meaning that they will then become a "Return Visitor" upon their next visit or once they become active again after those 30 minutes of inactivity. A comparison article is available that explains this in further detail. e. Name: Each delimited value can contain a maximum of 255 characters (or less if using multi-byte characters). Courses Tutorials Certification Events Instructor-led training View all learning optionsSign In. "High-Hit Visit Processing: If more than 100 hits occur in a visit, reporting determines if the time of the visit in seconds is less than or equal to the number of hits in the visit. Questions. Compare this hit with the timestamp of the last hit of the visit. As you can see, only order metric gives me the different result while visits, and UVs are the same. The user did not click a link to get there, did not pass Go, did not collect $200. For example,. Visit number. This metric is helpful when you want to understand how frequently dimension items appear in a visit. When a new visit starts, this dimension item increases by 1. The ‘Download link’ dimension reports the names of download links implemented on your site. Hit is the default, which is justifiable because it is the easiest to conceptualize. Again,Thank you so much. post_first_hit_page_url: _experience. It is a visit-based dimension, meaning that it contains the same value for the entire visit. If you use Analytics as the reporting source for an activity, all reporting and segmentation for that. gpv. This limitation makes sense because a sequence can only be considered if there is more than one hit considered. This funnel is based on a “per visitor” interaction. If you enabled a grace period in Step 7: Ensure the Analytics ID (AID) and MID are in the image request. A Visit container lets you set rules to break down the visitor’s data based on visits, and a Hit container lets you break down visitor information based on individual page views. Exclude hits. Adobe Analytics for Target (A4T) is a cross-solution integration that lets you create activities based on Analytics conversion metrics and audience segments. When you drag a dimension in Workspace to a blank canvas, Adobe automatically applies this metric to the project. This limitation makes sense because a sequence can only be considered if there is more than one hit considered. Visitor had an existing s_vi cookie before you deployed the Visitor ID service, or you have a Visitor ID grace period configured. Direct traffic isn’t quite as cut-and-dried. Could someone let me know if my understanding is correct or not. . Or. Courses Tutorials Events Instructor-led training Browse content library View all learning optionsThe ‘Time spent on page’ dimension records the amount of time a visitor spent on the page. Use traffic variables (Props) to help you understand the popularity of various dimensions on your site, such as page views, visits, unique visitors, and time spent. Populate this dimension with data. In Adobe Analytics, go to the Project landing page, then select Preferences. visitors. By default, Target profile information is stored in a. However, there is often a business need for automation, more detailed analysis, or the integration of numerous data sources. In a day to day view, Google Analytics recognizes that this visitor visited your website on both days. Create a Hit container as a peer to the Visit container and drag in a page dimension. Values passed into eVar variables follow the. For information on how exits work as a dimension, see Exit dimensions. I would advise you to read through this first : About Segments and Containers Now here is how I understand it: Hit container == one Adobe Analytics Server call Visit Container == returns data from all Adobe Analytics server call sent during a visit Visitor container == returns data from all Adobe. · Multiple segments are available (5 segments) and these segments can be easily retained and reports can be generated. How to work with the three different segment container types in Adobe Analytics. Drag a Fallout visualization from the Visualizations drop-down into a Freeform Table. visitorID is undefined? If a visitor has multiple conditions in one visit (e. It uses the following steps to measure calculation: Look at the timestamp of the first hit of the visit. For more information, please visit the documentation. Search. You can use this list to troubleshoot data inconsistencies, or determine the best feature to use when data adjustments are necessary. Courses Tutorials Events Instructor-led training View all learning options Tutorials Events Instructor-led training View all learning optionsThe getNewRepeat plug-in allows you to determine whether a visitor to the site is a new visitor or a repeat visitor within a desired number of days. Do not set this field to a static value. If set up properly, returning Analytics visitors should also be identified via their old Analytics ID. Let’s start by looking at the “in-site” reporting. Add a blank panel to your project and click the visualizations icon in the left rail. (Especially visitor case of following)Visit depth. Employee. In my understanding, the way Adobe Analytics measures Return visits or No of returned visitor is based on whether the user has visited before to the any pages in a website or not. The difference between the Target report metric “Visitors” and the Analytics report metric “Unique Visitors” is given below: Target Visitor is a participant in the activity for the life of the campaign. Hits - The real Black Sheep in the family. However, the total unique visitor number at the top will count visitorX only once. The. Admin. adobe. Hits can be subdivided into two main categories: Page Views and Non-Page Views (Custom Links, Downloads, and Exit links). Filters. Navigate to Site Metrics > Visitors, and then the desired unique visitors report. In this use case, we will configure the system to bring in zip codes, classify them as in-market or out-of-market, and then use this data in Analysis Workspace so that we can see the effectiveness of our geo-targeted marketing campaigns. User. Get a free demo. The visit gets classified as Session Refresh. So you can modify the experience that happens after logging in. This variable lets you report on customer activity using your own unique identifier. List variables do not have a character limit. The ECID identifies the same visitor in different parts of the Adobe ecosystem, such as Adobe Target and Adobe Analytics, and identifies unique visitors. Because the profile lifetime is set for 14 days, this visitor is included in the Returning Visitors segment. However, I do see the visit coverage also changed for some reason: If I change this example segment from Hit to Visit, the visit coverage changed from 115 to. Robust metric buildingMetrics. As Web Analytics has moved into marketing and we have moved to JavaScript based solutions, this term does not hold much meaning today as terms such as Page Views, Visits, Sessions, Users and Visitors have taken over. We are capturing one evar (stepNumber) on each page view when customer visits. This metric is useful when you want to see the number of times a dimension item was set without the hits where that value. Add all required time slots one by one with OR condition. Campaign Classic v7 & Campaign v8. unauthenticated -> authenticated -> unauthenticated) how is this reported in Adobe Analytics. Customer journey analytics from Adobe Analytics provides BI and data science teams the tools necessary for the stitching and analysis of cross-channel data. In a sense, this expiry setting ‘downgrades’ an Evar to behave more like a prop; Visitor – value is tied to the lifetime of an individual visitor; Never – value never. Adobe recommends using this plug-in if you want to identify visitors as “new” using a custom number of days. Click the colored dot in the upper right corner of the treemap visualization, then click the checkbox ‘Lock Selection’. Segments are designed as audience insights that you can build for your specific needs, and then verify, edit, and share with other team members or use in other Adobe products and Analytics capabilities. Google Analytics Premium offers a number of enhanced features such as processing 1 billion hits per. 1. This is any variable that you can find in Adobe Analytics: out-of-the-box variables, eVars, props… Metrics. How to use anonymous analytics data in your marketing activities. The report refreshes every five seconds with new users added to the top of the report with a fade-in effect. This dimension is helpful when you want to understand how engaged visitors are when returning to your site. It’s hard to know what your customer’s journey is when major landmarks are missing from your map. Hope that helped. Features. Adding a container in Segment Builder. Based on the user_agent column. With that in mind, imagine visitr X made both the visits on the same day instead of two different days. Web analytics applications can also help companies measure the. After implementation. This cookie stores the visitor ID provided by our analytics provider whenever you first visit one of the Websites. This metric counts the number of visits where the Page dimension item contained only a single unique value for the entire visit. You will be able to track the following information: Actions performed by users, such as the number of visitors, page views, conversions and time spent on the site. To put it in simple words Visitor ID will provide you visitor identification for a single product like Analytics, but if you want to identify visitors across different solutions like Campaign Marketing Cloud ID would work for you. As Web Analytics has moved into marketing and we have moved to JavaScript based solutions, this term does not hold much meaning today as terms such as Page Views, Visits, Sessions, Users and Visitors have taken over. This method allows comparison via two separate reports. Using Report Builder to learn the Adobe Analytics API; Using Postman to Make Adobe Analytics 2. The ‘Visitors with Experience Cloud ID’ metric shows the number of unique visitors who were identified by Adobe using the Experience Cloud ID service. This represents a 10 percent increase from 2020, a strong growth rate after a year where the pandemic made e-commerce an essential service. This cookie is always set in the 1st party domain. ClassificationsBegin building a calculated metric. For example, I want to filter hits to only those with a purchase of X product, then filter those hits to visitors who have spent Y amount on that product. In the segment dropdown at the top, select the First Time Visits segment. In a visit you will have multiple hits. The custom visitor ID, if set. Server Calls. Count of devices (Experience Cloud IDs) that were a member of your segment during the lookback period. However, when this is used (setting s. In your Google Analytics property settings, enable a new, session-level custom dimension. A sequence is a consecutive set of hits where a given variable contains the same value (whether by being set, spread forward, or. Experience. According to Adobe documentation, data feeds are an export of the clickstream data received by Adobe. Most visualization types will be familiar to you if you use Adobe Analytics. After my last article on the differences in E-Commerce Analytics between Google and Adobe Analytics , some people asked me about the examples in there with once-per-Visit Metrics, and how we created. Created for: User. 2/4/22 6:43:53 AM. In the Description area, enter a description of the custom segment. Just giving you an example of a visitor journey (visits) 1. In many scenarios you might see 2 or 3 different IDs on a call, but Analytics will use the first ID present from that list as the official visitor ID, and split that value across the post_visid_high and post_visid_low columns. Steps: Go to segment builder ; Use the dimension @Brent suggested i. Technically if you only ever look at UV as your metric, using Visitor would work. Personal Finance. Admin. Visitors. Building customer journey segments using Adobe Analytics is a challenging but rewarding process. Processing rules simplify data collection and manage content as it is sent to reporting. However, the visits. Learn. We certainly need this clarification. Change the definition of a visit. A page view occurs when a page on your website is loaded or reloaded whether the user was already on your page or came from an external page. Visitors. If your organization has IP obfuscation enabled, this setting is honored. Hope that helped. Visit: Adobe includes all the hits of the visits if your condition is true during the visit. Filters can be applied to focus on dimension items or events. Admin. Globally, online spending is expected to hit $910 billion this season, 11 percent growth. The ‘Time prior to event’ dimension reports the amount of time that passed between the first hit of the visit and the desired metric. This report is based on the visitor ID data that is passed to Adobe on every hit made by visitors. It uses a 1st party cookie named “AMCV_ {YOUR-ORG-ID}” where the visitor ID (called “ECID”/“MID”) is stored and used in analytics calls. 1 Accepted Solution. Filters. Understanding how traffic metrics are defined and measured is key for those starting out on their Adobe Analytics journey—these metrics are fundamental for extracting the actionable insights that guide data. You choose a dimension or metric, a comparative operator, and you enter a value to set the condition for the filter. I recently started studying Adobe Analytics. If a visitor switches back and forth between tabs, each hit counts as part of the same visit. Reason: Both hits occured in different months, so not at the same hit and neither during the same visit. You can change the definition of a visit to a time other than 30 minutes. Click Edit Settings > Conversion > Unique Visitor Variable. One first thing to know is that you can only create sequential segments for Visit and Visitor based segment only. 1. Visitor contains overarching data specific for the visitor across visits and page views. This metric displays in HH:MM:SS format. Visits vs. The rules are processed in the order that you specify, and when a rule is met, the system stops processing the remaining rules. e. Assign this. Created for: User. This method involves tying related hits to the same visit using the visitor’s IP address and user agent string. In many cases, you can also choose the scope of the data (hit, session, user). You can specify hit requests that fire on specific page events, like the page becoming visible or on a click. Example 1. User. While this isn’t a wrong answer. In Adobe Analytics, you navigate a workspace environment, where you’ll see all your reports and. A Hit actually refers to the number of files downloaded on your site, this could include photos, graphics, etc. products) The Products Variable, also called s. Thank you so much. Visitors is a compilation of visits. Last update: 2023-09-21. appendVisitorIDsTo ( * url *) appends the MID as a query parameter in the URL redirect from the original domain to the destination domain. session-id 68 years 18 days 3 hours 14 minutesThis will let you build a segment at any level (hit, visit, or visitor) with up to three conditions. Admin. The example below represents how data is sent to Adobe Analytics when a customer authenticates for the first time, on the first device: eVar16 has an expiration of 1 day and evar17 expires on visit. Based on the information you've provided in your post, you could try this: Build a Visit-scoped segment where Orders exists. For example, you want to look at daily unique visitors for your site. If the client wants Adobe data stored in a client-side database, at the most granular level we can send. The visit ID (the visit number part) is calculated after the hit is collected so it isn't available through dynamic variables. For hit-level ‘time spent’ metrics, the denominator is sequences. However visitor may choose to visit back and forth between step 1 to 4. Here are a few scenarios in which you can experience expected data variance: A4T allows for the possibility that a Target hit (top of page) occurs, but no Analytics hit (bottom of page) occurs. Add a visualization in any of the ways described in the “Add visualizations to a panel” section in Visualizations overview. For a given dimension item, add all page depths for that dimension item, and divide it by visits. However, the visits and visitor containers are also very useful, and should not be ignored. 3. Filters. Create a freeform table. I am Bala, I am am working on the digital space for 6 months. However, I remember how long it took me to understand them initially. At that time, Reports & Analytics and all of its reports and schedules will stop working. To select default metrics at the report level: Run a report. Collect and measure Collect and measure Analytics for Streaming Media; Custom variables.